The October issue of Fast Company magazine contains a very interesting theme. It is about design in industry. The article is titled Good Design is Good Business: Why Good Design Is Finally A Bottom Line Investment (Kuang, C., 1012a). It puts forth the idea that pursuit of quality innovation is a leading factor in the business mindset today. This design issue expresses the point that that there is a “creative explosion under way in our economy” (Kuang, C., 2012b, p. 100).
Intellectual creativity helps to drive new uses for existing products. Just think of the evolution of the telephone. Innovation changes the way people live. Consider the multitude of ways individuals communicate today compared to simple letter writing in days past. Organizations today are constantly designing new products, services, ways of doing business, workplace environments, tools, employee benefits and more.
Everyone can design a better workplace
Innovation and good design are not just for big companies or for those who are fortunate to have been born with an artistic creative ability. Every individual has the capacity to offer new designs in areas aligned with their natural inclinations. It is a good idea to consider doing so every now and then. Recognition and reward often come from thinking outside one’s area of responsibility.
Many ways to approach design
There are many opportunities that might fit within one’s center of thought and innate abilities. What business would not appreciate the opportunity to use a smart phone application to improve workflow or a custom workshop to help colleagues work better together?
Persons from all backgrounds should consider from which perspective his or her potential for design at work can come to fruition. Some new design avenues to think about are: processes, policies, training, procedures, conflict management, planning, layout, products, services, décor, modeling, computer applications, incentives and events among many others. These may be thought of as intellectual propensities or even passions. Everyone has an explicit or submerged talent to offer something new. The question is whether to do something about it.
Good intentions can lead to innovation
It can feel liberating to break out of the routine occasionally. John Hockenberry (see the embedded video) suggested that there is an intent in all good design (Hockenberry, J., 2011). Good intentions improve not only the business, but also the community and the world. Contributing to the design of a better workplace shows that a person cares about the organization and one’s own role in it. It simply takes some moxie to make it happen.
The week ahead
On Wednesday, October 3, the New Jersey Technology Council is offering a workshop titled Bridging the Gap Job Search Workshop: Technology & Entrepreneurship Talent Network. This event offers job search help with interviewing, the elevator pitch and other job search strategies for those who work in technology areas such as IT/Software, electronics, life sciences, and others. The seminar is free and will be held at the Middlesex County One-Stop Career Center, 550 Jersey Avenue, New Brunswick, NJ, from 9:00 am to 12:30 pm. Register here.
Hockenberry, J. (June, 2012). We are all designers. youtube.com. Retrieved from here.
Kuang, C. (2012a). Good design is good business. fastcodesign.com. Retrieved from here.
Kuang, C. (2012b). The 2012 innovation by design awards. Fast Company [print], 169, 100-118.