You might think your landlord is the Devil, but in ABC’s new series, 666 Park Avenue, he really is. In the opening scene of 666 Park Avenue’s pilot, a successful violinist smashes his prized instrument and tries to make a hurried retreat from the cursed apartment, The Drake. He receives an ominous call from Gavin Doran (Terry O’Quinn). It’s been 10 years and the violinist’s contract is now up. The musician manages to escape the building, but Gavin never loses. In a bizarre visual, a small panel in the door opens and the violinist is sucked back into The Drake.
Next we cut to an adorable and naive couple, Jane Van Veen (Rachael Taylor) and Henry Martin (Dave Annable), who are broke and looking for an apartment in New York. You can guess where they visit in a job hunt as resident managers of The Drake. Although Gavin initially turns them down for the job, Jane demonstrates her expertise on The Drake’s architecture and history. She lands the job and also starts to uncover its more ominous background.
Soon we realize the beautiful life at The Drake is hardly a dream come true and carries with it a terrible price. Over the course of 666 Park Avenue’s premiere you get the impression the tenants are more flies unwittingly caught in Gavin’s flypaper. Jane is courted by Olivia Doran by buying Jane a $5,000 dress and inviting her to a ritzy night among New York’s elite at a symphony concert. Jane, however, realizes something is off and has a nightmare where Mary Barlow, a former tenant, commits suicide from The Drake rooftop.
The big question that looms over 666 Park Avenue is in this information era why so much ill fortune befalls so many residents of the doomed property, but no one has connected the dots that something horrible is happening there. This property is not in an isolated area; it’s in New York.
Surprisingly Jane and Henry sign Gavin’s contract near the end of the pilot without even reading it. Isn’t this a highly improbable move from Henry who is a lawyer? The series hints at something truly ominous connected to the building with the sinister dragon mosaic in the basement, a door that’s been hidden in concrete and numerous ghosts that haunt The Drake.
What 666 Park Avenue needs to pull off is distinguishing why it is different from so many tales this series resembles. You can’t help but recall the haunted and cursed Overlook Hotel from Stephen King’s The Shining. Also if you’re a fan of the TV series Supernatural, demon deals and collecting souls after a 10 year-contract is a common and well-trod storyline. 666 Park Avenue is going to have throw its audience some serious plot curve balls to keep it fresh, entertaining and totally unpredictable from what we’ve seen numerous times before.