Joanna Krupa is not a fan of fur, and to prove it, the Polish-born supermodel has partnered with PETA for a new anti-fur campaign that is quite revealing.
Released on Friday, the latest PETA ad campaign catches viewers’ attention with virtually naked photos of Krupa, along with this caption:
I’d Rather Go Naked than Wear Fur
These photos are not limited to just showing off the bombshell’s body; the sexy supermodel added some fluff to the photo by dawning an exaggerated amount of faux pubic hair to her normally perfectly waxed bikini line.
Krupa is no rookie when it comes to animal rights activism; the blond beauty she was featured in PETA’s “Be an Angel For Animals” ad back in 2010. Adorned in a pair of angel wings and holding a giant cross in front of her naked chest, Krupa hovered over more than a dozen dogs in an attempt to emphasize the importance of pet adoption, with an ad that reads:
Be an Angel for Animals. Always Adopt. Never Buy.
Adding to the intrigue of Krupa’s latest photo shoot, the photography session in which Krupa took the PETA photos was captured while taping an episode of The Real Housewives of Miami. The leggy supermodel shows up camera-ready for the photo shoot, sporting a slim-fit pink bikini which happened to reveal a lot more than just her body. As Krupa enters the room, the photographers began laughing at the excessive amount of “fur” that happened to be exposed from Krupa’s pubic region. The model then began to explain her reason for using pubic “fur” in the latest ad, emphasizing her opinion that wearing animal fur is absurd.
“This is my third ad campaign for PETA and I said it has to be controversial—without controversy people are not going to talk, they’re just gonna look at it and go whatever,” said Krupa in an interview while filming of the The Real Housewives of Miami.” The tagline for this campaign is ‘Grow your own fur, let the animals keep theirs.’”
Standing topless and adorning an oversized mane of pubic hair, Krupa jokingly twirls tugs and plays with her giant mass of hair, while sending a very serious message about the fate of animals used for fur.
“These animals get skinned alive, get electrocuted, they get drowned—they’re raised only for fashion and that’s what drives me crazy,” said Krupa in a recent PETA video discussing her latest photo shoot. “People still, in 2012, we’re not in the caveman era anymore, there’s no reason to wear fur.”
Krupa has been featured on the cover of several magazines including; FHM, Maxim, Shape and twice on the cover of Playboy. She was also partnered up with Derek Hough on Season 9 of Dancing with the Stars but was voted off in week 9, earning the number four spot on the popular show.
PETA is no stranger to using shock value as a way to deliver their message in support of animal rights, many times using celebrities to deliver their message.
In addition to being featured in several PETA ad campaigns, PETA awarded Krupa with a Humanitarian Award in 2010 at their 30th Anniversary Gala.
Krupa says she was inspired to save the animals after receiving an anonymous email which showed the atrocious harm to animals. Upon opening the email, Krupa discovered that it originated from PETA, thus starting her journey towards saving the animals.
“I wanted to do this campaign to keep talking to people about how bad fur is. Stop! Fur is not sexy. It’s not cool,” Krupa says in her exclusive PETA interview. “You’re walking down the street wearing fur—you really look like an idiot!”
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