Nando’s Peri-Peri, the South African born, flame-grilled chicken restaurant, today announced that it has partnered with South African Airways, Africa’s most awarded airline, to offer customers the chance to win trips to South Africa. The first chance to win will be this weekend at Taste of DC, where Nando’s Peri-Peri will set up shop from Saturday, October 6, 2012 to Monday, October 8, 2012. To win, simply stop by the Nando’s Peri-Peri booth, located at Pennsylvania Avenue, NW between 13th and 14th Streets,Washington, DC 20004 and sign up to enter. The winner will be selected at random and notified on Tuesday, October 9, 2012.
“We wanted to provide our customers with an unforgettable trip, while also giving them an opportunity to understand the history behind Nando’s Peri-Peri,” comments Burton Heiss, CEO for Nando’s Peri-Peri USA. Heiss continues, “When people hear Nando’s, they think delicious chicken but only a small percentage of customers actually know where Peri-Peri comes from. To fully understand and appreciate the Nando’s brand, you have to understand its South African roots.”
The partnership between Nando’s Peri-Peri and South African Airways coincides with the 25th anniversary of the first Nando’s to open, in Johannesburg, South Africa in 1987. Last month, Nando’s South Africa launched the Pinterest campaign, #25Reasons: We Love South Africa. Nando’s Peri-Peri USA will commemorate this anniversary by giving its customers the chance to experience firsthand the flavors, energy, and culture of South Africa.
The first Nando’s Peri-Peri opened its doors in 1987 just outside Johannesburg, South Africa. Since then, Nando’s Peri-Peri has opened restaurants in 26 countries and on five continents. Nando’s Peri-Peri made its USA debut in 2008 with the opening of its first location on 7th Street in Washington, DC’s Chinatown. Since then, Nando’s has gone on to open eight additional restaurants in the Washington, DC Metropolitan area, including DuPont Circle, Silver Spring, Annapolis, Bethesda, Gaithersburg, National Harbor, Pentagon Row and later this month, Old Town, Alexandria. For more information, visit here or follow @Nandos_USA on Twitter and Like Nando’s Peri-Peri USA on Facebook.
South African Airways, a Star Alliance member, features daily nonstop service from the U.S. to South Africa with morning departuresfrom New York JFK and afternoon direct service from Washington Dulles (with a stop in Dakar, Senegal) that offer travel convenience and award-winning service. Travelers in Premium Business Class enjoy 180° fully flat-bed seats, and in Economy Class enjoy the most leg room versus competitors. Every seat on board offers an individual on-demand entertainment system, plush pillow,warm blanket and amenity kit. SAA’s unrivaled network, featuring seamless connections to nearly 20 destinations within South Africa, and more than 25cities across the rest of the continent, makes the airline the savvy traveler’s “gateway to Africa.” For more information on South African Airways, please call (800) 722-9675 or visit www.flysaa.com.