There are those in the industry who might say EA is unoriginal and lacks innovation because of all the sequels they produce, even though the entire industry is that way too, but those who may think that should listen to what DICE has to say about the publisher.
According to an interview with Gamasutra, DICE general manager Karl Magnus Troedsson said EA and its affiliates are more creative than people give them credit for and they do try new things quite frequently.
“EA is actually very prone to try out new things.
“And I have to say that sometimes I think we get too much crap for not being innovative. We do release new IPs, and we do take care of IPs that have been out there,” Troedsson said.
He went on to say there has been innovation within with a series like Battlefield and not all innovation is the same.
“Now, that might sound strange coming from me, working on Battlefield. We’ve been around for 10 years, and we just keep doing more of the same, but being innovative in that space.
“Innovation is something that actually changes something for the better, renews something–and I think we do that all the time.
“But some of them are big and some of them are small, and some people disagree, saying, ‘That’s not an innovation!’ and it’s like, ‘No, maybe not for you, but for the people playing the game it’s a big thing,'” Troedsson said.
It’s understandable where Troedsson is coming from with what he’s saying, but this does sound a lot like the teacher’s son saying his dad is a great teacher.
Something like this should come from a person outside the EA circle because that way, it at least doesn’t look like cheerleading is being done. Troedsson does have a point on innovation though.
Do you think EA and everyone under its massive umbrella are innovative?